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8 Totally Outdated Excuses for Avoiding Mobile Messaging, Which Do You Use?

I think we’d all agree that are prospects and customers are on their mobile phones now more than ever. Our customers (the consumers) have chosen their mobile device as their first screen. They now...

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Ep. 12: What Is A Mobile Wallet and Who Can Use It?

After sharing 11 examples of mobile marketing campaigns all independent retailers should mimic, I got asked…”What is a mobile wallet”? As you may have noticed by the businesses that blog post, many are...

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Ep. 13: Do Rewards Work and Do People Actually Like Them?

When a lot of businesses dive into mobile they face a decision that seems to always come up. Do we need to use discounts? What if we said instead of discounts, you should use rewards? What if we told...

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Mobile Marketing Engine Is Now An Infusionsoft Certified Partner and Mobit...

We recently just got back from a trip to Phoenix, Arizona and spent some time at the Infusionsoft Headquarters. After a four day intensive training we are now a proud Certified Partner of Infusionsoft....

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Ep. 14: How Ace Hardware Uses Mobile Engagement To Deliver Value and Drive Sales

Recently, I shared 11 mobile marketing campaigns that have caught  my attention that I think all independent retailers should mimic. One of the examples is from a company called FunMobility. Well,...

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Mobile Marketing Engagement – The Secret Weapon For Small Businesses

“Have you considered adding mobile to your marketing strategy?” This is one of the first questions I pose to small business owners on my business development discovery calls. The responses vary from...

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Ep. 15: How Stripes Convenience Store Got Started In Mobile with A...

  Getting started in mobile marketing for businesses always has it’s challenges. More times than not, businesses still aren’t fully sure what mobile marketing means for their business. They aren’t sure...

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Stop Guessing: Here’s A Mobile Engagement Strategy That Works

Everyone will make it sound so easy. Build a database, send a few messages each month to your mobile database and the customers will come. In reality, it’s not that easy. And like with anything else,...

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Save Money and Grow Your Business with These 7 Budgeting Tips

Want to grow your business? Small business owners must be in tune with their monthly budget, and how to cut costs when necessary. If you’re throwing money away on unnecessary expenses, or even worse,...

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6 Rules to Obey When Setting Your Small Business Marketing Budget

At least once a quarter, have a detailed sitdown with fellow coworkers and set direction for your small business marketing budget. Failure to do so will result in tons of sporadic spending that gives...

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